Brady’s Instagram presence doesn’t quite match the 12.7 million followers that his wife Gisele Bündchen commands. But the New England Patriots quarterback’s 100 posts over roughly five months provided a nice, even number to make some quantitative observations.
27: The number of posts including family members
Outside of football-related photos (which make up nearly 40 percent of posts), Brady’s family is perhaps the centermost focus on his account. Brady’s children are featured in 19 posts, while Bündchen makes 15 appearances and one or both of his parents are in six photos.
“I want my pages to represent who I really am,” Brady told the Associated Press earlier this year. “The messages all root back to who I am and how I try to live my life.”
22: The number of brand appearances
15: The number of teammate photos
13: The number of funny posts
Gronk isn’t the only one with jokes. And the 39-year-old quarterback’s feed is making sure everyone knows it. Brady’s humorous…
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