One of the overriding rules in the gaming world is that each new edition of anything — be it a sequel or new generation of console — has to be bigger and better than its predecessor.
The organizers of Game On Expo, the local three-day event devoted to video gaming culture, are obviously believers of that mantra, considering how much it’s expanded for its third year.
Everything about Game On Expo 2017 — which runs from Friday, August 11, to Sunday, August 13 — is bigger. The number of games that will be available for play at the event is larger, as is the amount of vendors and the overall size of the event, all of which is due to the Expo moving to bigger digs at its new home at the Phoenix Convention Center.
Its array of programming and special guests this year have also undergone a growth spurt, says event co-founder John Lester.
“We’re literally doubling our square footage that we had last year at the [Mesa Convention Center],” he says. “And we have more than two times more guests.”
And the guests are just as important to the event as the games, programming, and tournaments.
“They certainly add to the overall mix that Game On Expo offers,” Lester says.
This year’s lineup of guests includes more than 25 names from all aspects of video game culture, ranging from voice actors and creators to popular YouTube stars and pro-level joystick Jedi and competitive gamers. All of them will appear at various panels and programming events throughout the weekend, including photo ops and autograph sessions.
Lester says that, just like most other aspects of the Expo, the guest list represents a mix of both modern and old-school games.
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