A high-profile, two-day music festival is headed to San Pedro’s waterfront this fall as the Port of Los Angeles moves to market the Outer Harbor as an outdoor entertainment venue.
The Growlers Six Festival — with indie-garage rockers the Growlers as the headline act, along with the Yeah Yeah Yeahs, Modest Mouse and more than two dozen other name bands — is set for Oct. 28 and 29, Halloween weekend. Doors open at noon on both days of the festival and tickets go on sale Friday. There also will be an on-site box office at the event.
The port is formally seeking to hire a company to manage and book future events at the Outer Harbor.
The idea, said Los Angeles City Councilman Joe Buscaino, is to make the waterfront an entertainment destination.
“We hear constantly from our neighbors that they have to go to downtown Los Angeles or Hollywood” to take in high-profile shows like the one coming in October, Buscaino said.
The past success of acts such as the late Chris Cornell, Miguel and Goo Goo Dolls at San Pedro’s downtown Warner Grand Theatre illustrates that the area can draw crowds, Buscaino said, while having the ripple effect of filling local dining spots.
The 12.5-acre Outer Harbor at 3011 Miner St., an area Buscaino has promoted to event producers such as Live Nation, the producer of the Growlers Six Festival, is particularly attractive because of its open ocean views and remote location. There is, he said, no other location like it in the area.
Temporary staging and other infrastructure can be used to create set locations for different kinds of acts.
“I know this will be a big hit,” Buscaino…
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